How a trust spine secures master-planned community reputation

How a trust spine secures master-planned community reputation

Master-planned communities ask a lot of buyers’ confidence. You are selling a place that will change for a decade or more—builders rotating in and out, amenities arriving in phases, schools and streetscapes... Read more »
Don Goettling commits full time to Momentum Builder

Don Goettling commits full time to Momentum Builder

Editor’s note: This interview has been edited for length and clarity. Sarah Wolak: What inspired you to dedicate yourself full time to Momentum Builder after four decades in the industry? Don Goettling:... Read more »
Off the Cuff: Getting to know luxury’s top-tier talent in 2024

Off the Cuff: Getting to know luxury’s top-tier talent in 2024

In 2024, Luxury Daily introduced “Off the Cuff,” a Proust-style Q&A series featuring those shaping the world’s luxury brands. We explored the career paths, current projects and next steps of those at the... Read more »
Longbridge, Mutual of Omaha attempt to settle marketing lawsuit

Longbridge, Mutual of Omaha attempt to settle marketing lawsuit

An ongoing lawsuit between two major reverse mortgage lenders, Mutual of Omaha Mortgage and Longbridge Financial, over marketing practices could come to an end if both parties can reach a settlement agreement... Read more »
How marketing tech can empower loan officers in 2025

How marketing tech can empower loan officers in 2025

Should the goal of marketing technology be to make it so that a loan officer never needs to log in? Or, should LOs be encouraged to engage with marketing tools as much... Read more »
14 Spooktacular Halloween Real Estate Marketing Ideas

14 Spooktacular Halloween Real Estate Marketing Ideas

Vetted by HousingWire  |  Our editors independently review the products we recommend. When you buy through our links, we may earn a commission. It’s almost that time of year! The leaves are... Read more »
Reverse mortgage lender Longbridge Financial sues competitor over deceptive marketing accusations

Reverse mortgage lender Longbridge Financial sues competitor over deceptive marketing accusations

Two of the top five lenders in the reverse mortgage industry are now engaged in a legal skirmish over marketing practices that one lender calls deceptive. Longbridge Financial, a top five reverse... Read more »
Reverse mortgage lender Longbridge Financial sues competitor over deceptive marketing accusations

Smartfi hires reverse marketing veteran Martin Lenoir as CMO

San Diego-based Smartfi Home Loans, which is primarily active as a wholesale lender in the reverse mortgage space and is actively building a retail division that offers reverse mortgage products, has hired... Read more »
Realtor.com hires seasoned marketing pro Christine Jacobson as SVP

Realtor.com hires seasoned marketing pro Christine Jacobson as SVP

Realtor.com has hired an experienced entrepreneur for its marketing team, as Christine Jacobson has joined the company as senior vice president of B2B marketing. “We’re thrilled to welcome Christine to the Realtor.com... Read more »
Reverse mortgage lender Longbridge Financial sues competitor over deceptive marketing accusations

Spotlighting HousingWire’s Marketing Leaders – HousingWire

Nominations for the 2024 Marketing Leaders award are open now through April 30. This prestigious accolade recognizes the visionaries, innovators and strategists who have set new standards of marketing excellence in mortgage... Read more »