A delayed December new-home sales release showed a slight increase in 2025 over a year earlier, but median new-home sales prices decreased, reflecting a challenging homebuilding market weighed down by cost reductions,... Read more »
If you walked the aisles at this year’s International Builders Show, you could feel it. The vibe wasn’t panic. It wasn’t euphoria. It was something in between – a cautious optimism that... Read more »
With national vacancy rates hovering around 7%, property managers are under pressure to differentiate, retain residents, and operate more efficiently—all at the same time. The first 30 days of a lease are... Read more »
Like it or not, for consumers in today’s market for a newly built home – especially younger, more price- and interest-rate sensitive ones – a home builder is a homebuilder is a... Read more »
Here’s something I’ve been turning over in my head as we grind our way into Spring Selling 2026 — one that feels especially relevant for homebuilders and every functional leader who’s trying... Read more »
Within a couple of weeks of exactly this time two years ago, the lead-in to a blockbuster $4.9 billion M&A deal involving a Japan-based acquirer of a national public homebuilding enterprise practically... Read more »
Demand that is awakened — lit by a flame, chasing a well-deserved dream home — is fundamentally different from demand sparked by being a rental refugee, where the walls have closed in... Read more »
There’s a version of this market where “buying sales” becomes the default operating system for nearly everyone. When that happens, the question stops being whether incentives rise. They do. The real question... Read more »
The housing market continues to test patience: inventory remains constrained in many regions, buyer and seller activity is starting to normalize and interest rates still shape consumer hesitation (but that may be... Read more »
For the past five-plus years up to this very day, an 800-lb gorilla takes a seat at the table at every meeting in every Taylor Morrison conference room in every one of... Read more »