Lofty launches Homeowner Agent, an AI tool that identifies seller intent in CRM databases and automates lead nurturing to help agents win more listings. Lofty has rolled out a new AI product... Read more »
Use these social media post ideas from Listing Leads’ Jimmy Mackin to generate more leads — not likes. A lot of agents still confuse being seen on social media with being effective.... Read more »
South Florida’s luxury real estate is booming, with million-dollar home sales climbing at their fastest pace in nearly two decades and Palm Beach County leading the way. Year-to-date sales of million-dollar homes... Read more »
The top 10 HECM brokers for the 12-month period ending in January were led by Florida-based Atlantic Avenue Mortgage, which endorsed 935 HECM loans during the period. It also led all companies... Read more »
A Mediterranean-style estate in Bel-Air, listed for $24.8 million, topped out Los Angeles County’s signed contract activity last week. That’s according to the Eklund Weekly Luxury Report Los Angeles, produced by Marcy... Read more »
Lead generation is the lifeblood of every successful real estate business — but most agents approach it backwards. They jump from tactic to tactic: A little social media A little cold calling... Read more »
A headline-making partnership with Compass International Holdings took over Rocket’s Q4 2025 earnings call, with leaders giving more details into how both parties will benefit. Rocket wants to reimagine American homeownership —... Read more »
The extent to which landlords took advantage of the wildfire tragedy last year is the subject of a report attempting to quantify the narrative, as early threats from lawmakers haven’t resulted in... Read more »
The California housing market wrapped up 2025 with a surprising surge in activity, showcasing impressive sales growth in numerous counties, with Plumas County leading the charge with a phenomenal 133.3% increase in... Read more »