‘Distressing’ Number of Boston’s Gen Z Residents Eye the Exit as Housing Costs Soar

‘Distressing’ Number of Boston’s Gen Z Residents Eye the Exit as Housing Costs Soar

Boston is staring down a mass exodus of young residents who are being squeezed out by surging housing costs driving them toward more affordable markets, according to a new survey.  The 2026... Read more »
60-Minute Video System To Lead Gen And Build Trust: Now Streaming

60-Minute Video System To Lead Gen And Build Trust: Now Streaming

Video continues to be a highly effective tool for generating leads and attracting desired clients. In this video, Katie Lance presents a structured “60-minute video system,” designed to help real estate professionals... Read more »
Gen Z Is America’s Most Mobile Generation—Here’s Where They’re Heading

Gen Z Is America’s Most Mobile Generation—Here’s Where They’re Heading

America’s interstate migration hit a 10-year low in 2024, but Gen Z defied this trend to become the nation’s most mobile generation, overtaking millennials for the first time on record.  According to... Read more »

Who Are the HENRYs? The High-Earning Gen Z and Millennials Redefining Luxury Real Estate

A niche subset of Gen Z and younger millennials is entering the housing market earlier than previous generations—and it’s reshaping how luxury is defined and valued across the nation. The real estate... Read more »
Gen X investors often lack formal retirement plans

Gen X investors often lack formal retirement plans

Only 14% of Gen Xers have access to a traditional pension, compared with 44% of baby boomers. Many Gen X workers also lacked tools now common in retirement plans — such as... Read more »
Is your real estate database a dumpster fire or lead gen machine?

Is your real estate database a dumpster fire or lead gen machine?

Study after study has shown that nurturing your database should yield you at least a 10% return. This means that when you have 100 people in your database, and they’re hearing from... Read more »
California’s high costs aren’t deterring Gen Z from moving there: Zillow

California’s high costs aren’t deterring Gen Z from moving there: Zillow

A Zillow analysis of U.S. Census Bureau data released Friday shows that the youngest group of prospective homebuyers, Generation Z, are bucking a larger trend by moving to California. Even as California... Read more »
Fortune: Gen X is worried health issues will bankrupt them

Fortune: Gen X is worried health issues will bankrupt them

While recent data has illustrated the dire financial situation that many members of Generation X — the cohort born primarily between 1965 and 1981 — seem to find themselves in, a recent... Read more »
How Gen Zers can build credit before renting their own place

How Gen Zers can build credit before renting their own place

Fg Trade | E+ | Getty Images Rising inventory is helping push rent prices down. For young adults, building credit is a smart step to take as they prepare to enter the... Read more »
High housing costs have kept 31% of Gen Z adults living at home

High housing costs have kept 31% of Gen Z adults living at home

These days, housing affordability is a struggle for nearly everyone. But for young adults just starting out, soaring home prices and sky-high rents have become one of the greatest obstacles to making it... Read more »