Smartfi hires reverse marketing veteran Martin Lenoir as CMO

Smartfi hires reverse marketing veteran Martin Lenoir as CMO

San Diego-based Smartfi Home Loans, which is primarily active as a wholesale lender in the reverse mortgage space and is actively building a retail division that offers reverse mortgage products, has hired... Read more »
ICE Mortgage Technology’s Sara Holtz joins Optimal Blue as CMO

ICE Mortgage Technology’s Sara Holtz joins Optimal Blue as CMO

Optimal Blue has brought on Sara Holtz, former vice president of demand marketing and communications at ICE Mortgage Technology, as chief marketing officer (CMO). Holtz will drive unified marketing and communications strategies... Read more »
Smartfi hires reverse marketing veteran Martin Lenoir as CMO

FAR’s CMO on reverse mortgage industry headwinds, the role of market research

Finance of America Companies (FOA) Chief Marketing Officer Chris Moschner found himself working for the lender in the wake of its acquisition of American Advisors Group (AAG), and Moschner previously told RMD... Read more »
Origins: FAR CMO Chris Moschner on his path into the reverse mortgage business

Origins: FAR CMO Chris Moschner on his path into the reverse mortgage business

No set path exists for any professional to enter the reverse mortgage industry. People often find themselves in the business from various other professions. It’s the case for Finance of America Companies... Read more »
Smartfi hires reverse marketing veteran Martin Lenoir as CMO

Rocket Companies hires former Airbnb, Coca-Cola executive as its first-ever CMO

Detroit-based Rocket Companies, parent of Rocket Mortgage, has named Jonathan Mildenhall to its newly created chief marketing officer position, responsible for the marketing and communications teams for all the company’s brands. Mildenhall will create... Read more »